#Restaurants with a vibe tv
Think outside the box-you might partition the space to allow for a multiple vibes or have your staff wear uniforms that echo your restaurant theme.įinally, what will capture your customers’ attention during their stay? If entertainment is a priority, consider having a focal point, whether it’s a bar, a TV setup, a large grill, or a designated area for programming such as live music or trivia. Which style of tables, chairs and other furniture fits your vibe? Booths communicate low-energy comfort while high tables can dictate a more social and mobile customer experience. Next, think about how you’ll utilize the space. When customers look around, they’re forming opinions about your brand. On the other hand, if you’re Buffalo Wild Wings, the ubiquitous presence of large flat-screen TVs is a must, so consumers can find the entertainment of their choice. Here are a few examples.įirst, think about the peripheral elements of your space-do your walls, ceilings, art pieces, lighting, color scheme, and overall layout align with your goal? Do they work together to create the vibe you have in mind? If you’re Johnny Rockets, you know that checkered flooring and white walls are important for creating that old-school diner feel. When your customers walk in, they get a sense for your vibe by noticing several elements over the course of their stay.
Bring your vision to life with a consistent design. If you’re restaurant is built around a distinct concept or theme (50’s diner, sports entertainment, craft beer hall, etc.), make it a goal that your visual elements will support that theme. In three words, describe the ideal look and feel of your restaurant or bar-whether it’s “warm, cozy and casual” or “upbeat, social and entertaining”. When imagining the visual aspect of your vibe, start with the end goal - how do you want your customers to feel when they walk in? If you first identify the customer reaction you’d like to create, many of your subsequent decisions - from lightning to furniture to menu design-will flow naturally to align with that goal.
Let’s take a tour of your vibe - the sights and sounds of your restaurant - and make sure you’re giving your customers a memorable experience. They’re expecting a smart, unique, and shareable experience when they walk into today’s restaurants, and the most memorable vibe often wins their affection, their loyalty, and their tweets. So, how do you create the perfect vibe at your restaurant for your guests? Today’s consumers are living in a golden age of entertainment, social connectivity and technology. Most often, we are looking for theright vibe more than anything else - an atmosphere we love that compliments our mood and creates the right kind of energy. We asked Garrett to bring his experience in working with restaurants on enhancing their in-venue experience with technology - independents and chains - to readers of .Īsk yourself: When you go out to eat and drink with friends, what is most important to you? This is a guest post from Rockbot CEO Garrett Dodge.
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